About Us

Welcome to Half of Us – purpose driven periods we can be proud of.

Half of Us gets its name from recognising that half the world is made up of women who deal with periods for a significant chunk of their life.

Tired of vague eco-claims and flowery flow language marketed to us by multinational conglomerates, we set out to create a straightforward, sustainable brand tailored for 'cut-the-bullshit' women. We create honest period products that aim to eliminate harm to people or the planet while maintaining quality and function.

We have removed the guilt of polluting the earth and our bodies.
Because let's be honest, women have enough to deal with.

We're not perfect but we are committed to refining our products at every opportunity to help women manage their periods with a brand they're proud of and support.

Located in Byron Bay NSW, Australia, Half of Us is female founded and family owned and operated.

Our Values

  • Transparency

    Be open about what is in our products and the impact they have on people and the planet

  • Community

    Create a brand that puts women first, lifts women up, and gives back to women in need

  • Consideration

    Refine and improve at every opportunity to provide the best possible option

  • Authenticity

    Be genuine, honest and to the point

  • Beauty

    Create a brand that is as beautiful and as deserving as its customers

Our Pillars

    The

    People

    Pay it forward to women in need
    Support those who need period help by donating products and profits to select organisations locally and abroad.

    The

    Planet

    Tread lightly on the planet
    Offer the most environmentally sensitive disposable period products in the market.

    The

    Product

    Design beautiful products that lift women up
    From purchasing, to opening a box, to disposal - we want to make every women feel proud and united.

    The

    Place

    Flip the script to unburden women
    Make products available everywhere by encouraging businesses and our workplaces to carry the mental load of product availability, not the individual.